Master the Decision Agent
Your roadmap to smarter, per-user marketing is ready. We've collected everything you need to master Insider One's Decision Agent — from understanding how AI decisioning works to configuring and optimizing your first decisioning journey in Architect. Whether you are exploring the feature for the first time or ready to go hands-on, there is a path for you.
Find Your Starting Point Not sure where to begin? Read the statements below to find your match:
- I am new to AI decisioning and want to understand what it is and how it works: Start with Path 1 to define the Decision Agent, understand the four decisions it makes per send, and learn how it fits into your existing Architect journeys.
- I understand the basics and want to configure my first decisioning journey: Jump to Path 2 to implement the AI Decisioning Element in Architect, apply the content label taxonomy to train the agent, analyze performance against a control group, and troubleshoot common issues.
Prove Your Skills
After completing each path, take the Assessment to earn your Official Certification Badge. It is the best way to validate your expertise and show you are ready to lead.
